International Journal of Academic Multidisciplinary Research (IJAMR)   Year: 2021 | Volume: 5 | Issue: 10 | Page No.: 145-153 Coping Strategies for Improving Profitability in Onion Production: A Conjoint Analysis among Small Scale Onion Producers in Mkalama District, Tanzania Cosmas Timothy Maembe and Seleman Shenkambi Hamza Abstract: This paper focuses on the coping strategies employed to improve profitability in onion production among small-scale onion producers. The main objective of this study was to analyse the coping strategies used by small-scale onion producers to improve the profitability of onions in Mkalama district, Tanzania. The study applied a mixed research approach with both qualitative and quantitative methods of data collection such as -interviews, focus group discussions, household surveys, and observations methods, while secondary data were collected through documentary review. Questionnaires were administered to 269 heads of households from three villages namely, Msiu, Kidarafa and Marera located in Mwanga ward, Mkalama District. The data collected from respondents were analysed through SPSS and NVivo software. The findings revealed that lack of working and investment capital, lack of agricultural skills and training, lack of quality seeds and high transportation costs are the major challenges facing small scale onion producers in the study area. On the other hand, farm size and amount of capital are the two main determinants for the performance of farm produce. Moreover, the findings revealed that the strategies used to increase profitability to small-scale onion producers include, accessibility of market information, use of proper storage facilities, training to farmers, and modern production technology. The study recommends that in order to increase profitability and improve household income among small-scale onion producers in Tanzania collective efforts among government, non-governmental organizations, and other stakeholders is necessary.