Abstract:
The high competitiveness of an organization today is becoming a key concept in the entrepreneurial sphere, modern conditions of a market economy are characterized by dynamism, and individual changes may even conflict with each other. Therefore, businesses are forced to quickly and vigorously adapt to today's rather harsh and demanding business environment. The purpose of this article is to identify trends and prospects for increasing the competitiveness of an organization. This article examines the elements and factors of the organization's competitiveness; directions of increasing the competitiveness of the organization in modern conditions.
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