International Journal of Academic Multidisciplinary Research (IJAMR)
  Year: 2023 | Volume: 7 | Issue: 11 | Page No.: 103-108
Effective Communication Through Radio Streaming During And After Covid-19 Pandemic In Selected Frcn Network Centre In Nigeria Download PDF
Oke Olubunmi Justina

Abstract:
Digital media has always proved to be a medium that adapts easily to crisis situations, especially, at times of major natural disasters and health emergencies, However, in the current crisis caused by covid-19, Radio streaming which is a development in modern radio broadcasting and a form of digital media has again stood out as being an essential medium for the treatment of information about the pandemic. This study explores the effective communication through radio streaming during and after covid-19 pandemic in selected FRCN network centre in Nigeria. A survey research method was used in which in-depth interview method was adopted as research instruments. The population of the study are Radio presenters and journalists in Radio stations. A total number of four radio presenters from Federal Radio Cooperation of Nigeria (FRCN) Abuja, Enugu, Ibadan and Kaduna were selected using purposive sampling technique. Data was analyzed using thematic analysis. The result of the study revealed that most of the interviewees noted that radio streaming is popular in Nigeria and the use of mobile phone has made it readily available to people in the society even after Covid-19 pandemic. In addition, result showed that radio now has wider coverage as a result of streaming as people from other part of the world can access the local radio irrespective of their location, radio is now more attractive and more interesting as a result of some visual parts involved and that radio now has wider audience as compared to the past as people can listen to local radio as well as stream. The study recommends that The regulatory agencies should create a more friendly business environment for internet operators by providing regulations that are consumer friendly as well as initiate the reduction of data tariff to give more people access to the internet for their streaming services.