Abstract:
Every organization needs a successful plan implementation process to survive. Despite having a strong strategy creation process, many organizations are unable to maintain their competitive advantages because they lack the processes necessary to put the ideas into action. Executives should pay more attention to the strategy's implementation given the higher rates of failure in this area. Many explanations are routinely given for why a strategy implementation failed. Hence, this study investigated the factor affecting strategy in Commercial Bank of Ethiopia. The study proposed four factors that affect strategy implementation. The results demonstrate that communication is by far the most important factor influencing successful implementation strategy in the Commercial Bank of Ethiopia. Every organization needs a successful strategy implementation process to survive. It has been noted that there is a positive relationship between leadership, strategy communication, resource availability, human resource and strategy implementation. Many organizations were unable to survive. Despite having a strong strategy formulation process, they cannot fully exploit their competitive advantages since they lack the techniques used to put the strategies into practice. The researchers recommend that in order to successfully implement strategic implementation an organization must guarantee the participation of skilled and knowledgeable communications experts beside this the bank should develop its human resources by motivating employees and providing them with skill-upgrading training.
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