International Journal of Academic Accounting, Finance & Management Research (IJAAFMR)   Year: 2024 | Volume: 8 | Issue: 2 | Page No.: 1-1 Challenges of the Hospitality and Tourism Industry Employees in Olongapo City and Subic Bay Freeport Zone: Basis for an Enhancement Program Download PDF A?asco,Trishia M.,, Elison, Alyssa M., Mobles, Janna F., Morales, Angelo Ivan, Siapno, Mark Justine, and De Vera, Kevin Abstract: This study examined the challenges encountered by hospitality and tourism industry employees in Olongapo City and Subic Bay Freeport Zone, providing a basis for the enhancement program. The study adopted a quantitative research approach and used a descriptive-comparative design. Convenience sampling is employed to gather data from 216 employees in the hospitality and tourism industries in Olongapo City and Subic Bay Freeport Zone, and statistical tools and analysis are used to evaluate the collected data. The findings revealed that a significant proportion of employees are between the ages of 23 and 27, male, working in Olongapo City, and have less than one year of service. This research highlighted the challenges faced by employees in the hospitality and tourism industries in Olongapo City and Subic Bay Freeport Zone and provided valuable insights for stakeholders, policymakers, and business owners to develop strategies that address these challenges and promote a sustainable workforce in the hospitality and tourism industries. The findings emphasized the importance of addressing these challenges through enhancement plans that prioritize learning and development, attractive benefits and compensation, effective incentive programs, technological advancements, and positive interpersonal relationships. By implementing appropriate strategies, stakeholders can enhance employee satisfaction, retention, and overall organizational performance in the industry.