Title: Strategic Agility and Organizational Competitiveness of Manufacturing Firms in Rivers State, Nigeria
Authors: Macaulay Enyindah Wegwu
Volume: 9
Issue: 4
Pages: 349-356
Publication Date: 2025/04/28
Abstract:
: This study examined the relationship between strategic agility and organizational competitiveness of manufacturing firms in Rivers State, Nigeria. The research problem focused on the inability of manufacturing firms to develop approaches that will enable them to encounter any unpredictable challenges in order to design, produce, and market products superior to those offered by competitors. In solving this problem, four hypotheses were formulated in their null forms that were empirically tested to achieve desired four objectives. The study utilized a cross sectional survey and a population of 193 managers and supervisors of ten (10) manufacturing firms represented the study subjects. A sample size of one hundred and thirty (130) respondents was drawn from the population, and the simple random sampling technique was utilized. Copies of questionnaire was used for data collection. The predictor variable (strategic agility) was operationalized using strategic insight and strategic flexibility, while the criterion variable was measured using differentiation and cost leadership. The Spearman Rank Order Correlation Coefficient was used to evaluate the data and determine how the organizational competitiveness metrics and the strategic agility dimensions relate to one another. The analysis's findings indicated that a substantial correlation exists between strategic agility with the measures of organizational competitiveness. The research concluded that manufacturing firms that exhibit high levels of strategic insight and strategic flexibility are better positioned to achieve organizational competitiveness in the industry. It was recommended among others that the manufacturing firms should conduct regular environmental scanning and market research to identify opportunities and possible ways of mitigating risks so that they can improve their competitiveness in the industry.